http://www.dickssportinggoods.com/ Specialty/Other 4-Page 88 seconds
Dick's Sporting Goods uses a 4-page checkout - they smartly make Guest Checkout the default, providing a login field for returning customers on the first Billing Address page. It follows the standard 3 steps (Name/Address, Shipping, Payment), but retains a review page at the end.
These 4 pages are listed in a useful progress bar above the checkout. However, the progress bar also lists the post-purchase receipt page, making what could be a simple 4-page checkout seem much longer and more effort-intensive.
The individual forms are simply okay. Form data is accepted robustly and numerical fields are auto-formatted, however there is no validation for correct inputs. There are also opportunities to condense forms, such as putting the First Name and Last Name fields on the same line. The overall experience could be made to feel much shorter and somewhat more fluid, thereby reducing cart abandonments and increasing conversions.
The Dick's Sporting Goods Desktop Checkout complies with 65% of our recommended best practices.